I am excited to talk to you about OPERATION: Registration today!

OPERATION: Registration is a challenge created by the David Foster Foundation and has been designed to inspire Canadians to become registered organ donors. Yes, Canada is lacking in organ donor registration rates at an estimated whopping low of 14% nationally! The need for more registered organ donors has been on our radar and we hope that OPERATION: Registration can achieve a national increase in organ donor registration rates.

In May, we deployed our troop’s downtown Toronto to raise awareness about OPERATION: Registration and the national need for organ donors in Canada! Jack Lalonde, two time liver transplant recipient, and his family joined us to demonstrate the impact and gratifying reward of life given through organ donation. Jack had the opportunity to be interviewed on Global TV Toronto to talk about OPERATION: Registration and his transplant journey, watch Jack’s interview HERE. Thank you to everyone who participated in the day’s celebrations, it was a success! Check out the full Facebook photo album HERE .

Now on to the challenge… We challenge YOU to create a 60-90 second video that will inspire your fellow caring Canadians to become registered organ donors. The deadline for video submissions is July 31, 2015 11:59 PM EST. Submissions will then be filtered through a judging panel and the top five videos will be posted on the foundation’s Facebook page for public polling which will be open on August 24-30, 2015. The grand prize winner will be announced on August 31, 2015! Want to submit a video? Find out how to submit your own OPERATION: Registration video HERE!

OPERATION: Registration Video

[youtube http://www.youtube.com/watch?v=bTaKvQt7GYQ]

The challenge winner of OPERATION: Registration video challenge will receive:

Two tickets to the 28th David Foster Foundation Miracle Gala & Concert in Toronto, ON on September 26, 2015! You will get the opportunity to walk the red carpet, socialize at the cocktail reception, enjoy a three course dinner that is followed by a live auction and finish the night off with a concert starring David Foster, Stevie Wonder, Peter Cetera, Kiesza, and more surprise guests!
Round trip airfare on WestJet to Toronto for the event
Two nights’ accommodation in a downtown Toronto 5-star hotel
Video unveiled on stage night of the event in front of influential business leaders, philanthropists, and celebrities!

Last April, we worked with our friends at Trillium Gift of Life Network to create a public service announcement (PSA) to raise awareness for organ donor awareness. We can’t wait to see the videos you create!

[youtube http://www.youtube.com/watch?v=dtZ08ZpAr0o]

Our friends and Miracle Gala & Concert Presenting Sponsor, TELUS, are talking about OPERATION: Registration read HERE !

If you are unable to create an OPERATION: Registration video for the challenge, we still encourage you to becoming a registered organ donor. You may be able to save up to eight lives one day! For more information on organ donation and registering, please visit: http://bit.ly/DFFBeADonor.



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